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Are The Days of Social Media Counted?
Plus new from Open AI adn Insta
Jo Lambadjieva
December 20, 2023
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TL;DR
Are The Days of Social Media Counted?
The Latest OpenAI Prompt Engineering Guide
Insta Rolls our An AI Image Background Editor
Social Media Out Of Fashion By 2025?
the social media exodus is nigh?
AI might be spelling the end of social media according to the latest Gartner Digital Forecast Report.
Here are some of the main outtakes:
Social Media Transformation: Approximately 50% of users are anticipated to significantly reduce or completely abandon social media, largely due to the spread of misinformation and the rise of toxic online environments.
Preference for AI-Free Brands: There will be a notable shift towards AI-free brands. By 2027, about 20% of brands are expected to emphasize their non-use of AI as a unique selling proposition, catering to a market segment skeptical of AI-generated content.
Generative AI in Creativity: The creative industry will be undergoing a revolution, with an estimated 80% of advanced creative roles incorporating generative AI by 2026.
Organic Search Evolution: The landscape of organic search is poised for a significant change. By 2028, the rise of generative AI-powered search tools could lead to a decrease of 50% or more in organic search traffic for brands. This shift necessitates a strategic overhaul in marketing and SEO tactics. I wrote about this yesterday, read it here if you’ve missed it.
What does this mean for ecommerce sellers?
Well don’t worry about it too much…right now. AI is still novel, people still can’t clock in a Midjourney pic vs the real deal (despite the mangled fingers), and brands should use AI to get their productivity up. BUT like all good things, this will come to an end. (prob by 2025) and the Q will be about how brands will adapt then…
The Quick Read:
Action Time: The latest official Open AI Promp Engineering guide. A must read for pretty much anyone who plays with ChatGPT
ChatGPT Plus is back for anyone who has been on the waiting list.
A good little X (Twitter) thread on using AI to drive organic growth through SEO.
There was a rumour that ChatGPT 4.5 was out soon but the post got deleted shortly after. So who knows?
Instagram launched an AI-powered tool for U.S. users, allowing them to modify story backgrounds with custom or pre-set prompts like “On a red carpet” or “Surrounded by puppies.”
Today’s Content Spotlight:
The Tools List:
📝 Copy AI - AI-driven creation of content including blog titles, emails, and social media updates.
🔍 Myko - Utilize AI to uncover latent sales insights.
📂 Magic Documents - AI-assisted organization, renaming, summarizing, and key data extraction from documents.
👨💼 Aesop - An AI tool dedicated to generating unique, meaningful names and their narratives for your new venture, be it a brand, business, product, or project.
🤖 Gobble bot - Compile content from websites, PDFs, YouTube videos, Notion pages, and more into a singular text file for GPT chatbot integration.
🔍 Ask Viable - Transform feedback into a variety of product documents like PRDs and FAQs using AI.
💲 PriceGPT - AI-powered analysis and auditing of pricing pages.
🎙️ Toasty AI - AI-enabled content generation for podcasting.
🌐 Nex - Innovative solutions for digital media creation and storytelling.
🛒 Agora - A specialized search engine for e-commerce products.
🕒 Save time by My Ask AI - Focus more on customer success and less on customer support with AI assistance.