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Happy Mid-week! Today we cover yet another new AI tool rolled out by Amazon. Is it good or bad for sellers, it’s early to tell. Don’t miss out on watching the great webinar with Amy Wees and Vanessa Hung, about flat files. It’s all part of Amazon’s AI shake-up.

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1. Amazon’s AI Tool That Will Answer Shoppers Qs About Your Product

2. How Can AI Make Your YouTube Campaigns More Effective

3. How To Use Bing’s Image Creator To Do Insta 3D Posts

4. The New Fairly Trained Certification For Companies

Amazon’s AI Tool That Will Answer Shoppers Qs About Your Product

Amazon has introduced a new generative AI tool in its mobile app, designed to streamline the shopping experience for its customers. This tool allows users to ask specific questions about a product, with the AI providing answers within seconds. The AI synthesizes information from product reviews and listings, offering a more efficient way to gather product insights without having to sift through pages of reviews or detailed product descriptions.

The tool is distinct from OpenAI's ChatGPT in that it does not engage in conversations but can respond to creative prompts, such as writing product descriptions in unique styles. (check out the Yoda example above) However, it remains focused on product-related queries and avoids unrelated topics.

This is part of Amazon's broader integration of AI , including AI-generated summaries of product reviews and tools for third-party sellers.

What does this mean for ecommerce sellers?

For ecommerce sellers on Amazon, this signifies a shift towards more AI-driven customer interactions. This tool could enhance customer engagement by providing quicker, more relevant product information, potentially leading to increased sales conversions. On the other hand it could also disadvantage sellers by over-emphasizing negative parts of their listings as we’ve seen it does with the AI-review summaries. What’s interesting is that Amazon is starting to roll out pretty significant changes on the back end too as a prep for the AI-reshuffle. You can watch this great video with Amy Wees and Vanessa Hung discussing all the changes happening to flat files.

• A great showcase of case studies on how AI can make your YouTube video campaigns more effective.

• A step-by-step guide on how to use Bing AI Image creator to do Instagram 3D posts

• Read here about 3 AI tools that will transform online video.

• One for the future: The Fairly Trained initiative, certifies AI companies that use consented data for training their AI systems. This approach contrasts with the common industry practice of using data without explicit permission, claiming 'fair use', which has led to legal disputes. Fairly Trained aims to promote ethically sourced data, akin to organic or fair trade certifications, offering a choice for consumers and businesses seeking value-aligned AI models.

• An interesting interview with Reddit’s CEO on AI and Ad Dollars.

🎨 Design Buddy - Detect design errors early to prevent future issues.

🚀 Zocket - AI-powered platform for creating social media ads.

🤖 Kommunicate GenAI - Simplify the deployment of generative AI bots across various platforms.

🔍 Stey.ai - Utilize AI for in-depth analysis of user interaction recordings.

🔎PostWise - Write Viral Tweets in Seconds using AI

📊Insight7 -Unlock customer insights with AI

🤖 Robofy -Create a personalized chatbot with your website content

😍It was great, all I needed

🙂Good, not great

🙄It sucked