🚀Next-Level eCommerce with Apple Vision Pro

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Hey there!

Happy Wednesday! Today we are covering the talk of the town, Apple Vision Pro. Now this for any eCommerce seller will be a game changer, so pay attention as the digital and physical world is changing your shopping experience. We will also cover how influencer marketing is still significant and Reddit’s deal with Google.

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Next-Level eCommerce with Apple Vision Pro

The eCommerce landscape is on the verge of transformation with the introduction of Apple Vision Pro. This cutting-edge spatial computing device is set to redefine the online shopping experience by blending the digital and physical worlds into an immersive 360 experience. If you haven’t actually looked at a demo, you can check this one out, it’s great and it shows you exactly how far this tech has come to.

Few notable disruptors Apple Vision Pro could definitely bring to eCommerce:

  1. Immersive Product Interaction and Exploration: Through eye tracking, hand gesture recognition, and touch interactions, Apple Vision Pro offers a tactile and interactive shopping experience, similar to in-store visits. This technology enables virtual try-ons and interactive product demos, significantly enhancing customer engagement and reducing return rates.

  2. Enhanced Navigation and Display: Leveraging spatial design, Apple Vision Pro creates 3D navigational experiences, allowing for lifelike product presentations and virtual environments.

  3. Personalized Shopping Experience: Apple Vision Pro enables a highly personalized shopping experience by tailoring interfaces to user preferences and displaying dynamic promotions.

What does this mean for eCommerce sellers?

Time will tell whether there will be a wide-spread adoption of gadgets like Apple Vision Pro. Currently this has been mostly in the hands of early adopters. That said, given how good the overall experience using the headset is, I won’t be surprised if tech like this will become more and more common amongst the wider consumer pool in the next couple of years. If that happens, this could open a whole new experiential medium for consumers and how they interact with products online. You can see some early adopters from Brand POV already jumping on that train.

There has even been a branded shopping experience agency specifically catering to Apple Vision Pro already coming to existence.

The Quick Read:

  • Your prompts will not be forgotten with Gemini Pro 1.5 and with a 1 million token context window, yes, size does matter.

  • X is revamping its explore page with Grok generating summaries of trending topics.

  • Potential IPO from Reddit and how their partnership with Google can generate new revenue through its goldmine of customer insight.

  • Influencer marketing is not slowing down and UGC remains King.

  • Cookieless advertising with Shopify ‘Audiences’ and the effect of irrelevant advertising

  • Is AI very messy and inefficient in the near terM? what do CMOs want to know?

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Today’s Content Spotlight:

The Tools List:

📱 Gallileo: Generate mobile and desktop user interface designs faster with AI.

🎥 Video interviews by Outset - Conduct user surveys with video and AI.

🤖 Deformity - AI-driven forms that break the mold.

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🎙️ Rizzle AI- Convert text and podcasts into captivating videos

📚 Book Summarizer GPT- Summarizes books and provides key takeaways

📧 SaneBox - Read the important emails in your inbox.

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